Where to Buy Supreme
Supreme sells through its own website and a small number of stores, with new items released on Thursdays, and the rest of the market is resale. Here are the routes, and the safety checks that matter most. The store details come from a 2017 guide, so confirm them before you plan a trip.
Buying direct is cheapest when you can get it, and buying resale means paying for scarcity and checking authenticity.
Buy from Supreme directly
Highsnobiety’s guide says Supreme releases two collections a year, Spring/Summer and Fall/Winter, with special and collaboration items released almost weekly during a season. In 2017, a new collection began with a large store drop on a Thursday and an online drop the following Thursday, after which new pieces came out every Thursday. Online drops were at 11 am New York time for the US and London time for Europe.
This is the most reliable way to pay the original price. It is also the most competitive: the same guide says bots were widely used in 2017 and described one as necessary for the most coveted items. I did not verify how drops work today.
Stores
The 2017 guide lists shops in New York, Los Angeles, London, Paris and Japan, with long lines and, in New York and London, a pre-queue system where customers registered on Mondays for the Thursday line. It gave hours of 11 am to 7 pm Monday to Saturday in the Western stores. I could not confirm current stores, hours or queue rules, so check Supreme’s site before travelling. For background on the label, see our Supreme guide.
Resale marketplaces
The same guide names eBay as the largest platform, with a premium on hyped items; Grailed, with seller-set prices and some room to negotiate; Depop; forums and Facebook groups with private-message deals; and Yahoo! JP Auctions, which needs a proxy outside Japan. StockX, which publishes its own price data on Supreme, is another reference market. See Supreme prices explained for what resale has cost.
Stay safe
- Pay with the marketplace’s proper payment link, or choose goods and services on PayPal; never send money as a gift, because you lose buyer protection.
- Be wary of unusually low prices and check the seller’s history and feedback.
- Ask for a photo of the item with a named symbol or date.
- Learn the checks in how to spot fake Supreme before you pay.
What the official store sells now
On November 10, 2026 the Supreme US online store listed 204 products priced from $24 to $1,398 in US dollars, excluding tax. The items below were in stock then; size availability changes by the hour.
Small Box Hooded Sweatshirt (Cardinal)
Brushed-back fleece with pouch pocket. Sizes in stock: Small, Medium, Large, XLarge, XXLarge.
$158
Supreme US store · Image: Supreme US store
Dogs Hooded Sweatshirt (Red)
Brushed-back fleece with pouch pocket. Sizes in stock: Small, Medium, Large, XLarge, XXLarge.
$168
Supreme US store · Image: Supreme US store
Crown Beanie (Black)
Acrylic cuffed beanie with embroidered graphic and logo on front and back cuff. Sizes in stock: OS.
$40
Supreme US store · Image: Supreme US store
Backpack (Brown)
Water resistant Cordura® cotton blend canvas with 3M® Reflective printed logo pattern and embossed logo lining. Sizes in stock: OS.
$168
Supreme US store · Image: Supreme US store
Questions
Where can I buy Supreme?
Supreme’s own online store and shops for new items; resale marketplaces for sold-out ones.
When does Supreme drop?
A 2017 guide gives Thursdays, with the online drop at 11 am; confirm the current schedule.
Is Supreme sold in department stores?
I did not verify any retail partners.
What is the safest resale route?
An authenticated marketplace or a payment method with buyer protection.
How much does Supreme cost?
On November 10 the US store listed items from $24 to $1,398; a Small Box hoodie was $158. See the prices guide for resale data.
Janet Arklis
Janet Arklis is a fashion writer at Street Iconic. She covers streetwear brands, designer collaborations, sneaker culture, gaming and collectibles, with a focus on how a label’s history, ownership and design choices shape what ends up on the rack. Her guides trace where a brand came from, what it sells and what it costs, and she flags anything she could not verify.
Research support: AI tools working from public sources. Sources are listed at the end of every guide.
Keep reading
What Is Supreme?
The brand guide.
Supreme prices explained
Retail and resale figures.
How to spot fake Supreme
Authentication checks.
All brand guides
Browse every Street Iconic brand explainer.
Sources
- Highsnobiety: how to buy Supreme (October 2017)
- StockX News: The Supreme Box Logo Is More Affordable Than Ever (January 2021)
- CBS News: Supreme sold to EssilorLuxottica (July 2024)
Street Iconic is independent and not affiliated with Supreme or EssilorLuxottica. Figures were checked on November 10, 2026. Current prices are from Supreme’s US online store on November 10, 2026, in US dollars, excluding tax. Product images are from that store. See our Disclaimer and Affiliate Disclosure.
